Although Turkey has a considerably great potential with regard to the resources of game hunting and wildlife. crucial difficulties in the management of these resources are experierıccd. Some of these difficulties oecur at the marketing stage of the resources of game hunting and wildlife that are produced. This study, which analyzes the marketing activities of statc and private game hunting areas, consists of three sections. In the first section. concept of garne hunting areas and types of these areas in Turkeyare ernphasized. In the second seetion. current siıuatiorı and the handicaps of both state and the private enterprises are analyzed with regard to the variables of marketing mix, which are produet, pricing. distribution and customer retention. In the third secıion so me important points on what should be done in order not to face diffıculties in the marketing of the products in the garne hunting are discussed.